There’s something truly captivating about the first sip of a creamy, velvety matcha latte — that subtle bitterness balanced by smooth sweetness, its vibrant green hue gleaming through the froth. But not all matcha powders are created equal, and if you’ve ever wondered why some lattes turn out dull or bitter while others are rich and flavourful, the secret lies in the matcha you choose.
What Is Matcha?
Matcha is a finely ground powder made from shade-grown green tea leaves, primarily cultivated in Japan. Unlike regular green tea, where leaves are steeped and discarded, matcha involves consuming the entire leaf in powdered form — offering a higher concentration of antioxidants, amino acids, and caffeine. Its origins trace back to ancient Japanese tea ceremonies, where the process of whisking matcha into a frothy drink symbolised mindfulness and purity.
Over time, matcha has evolved beyond ceremonial use to become a global favourite in beverages, desserts, and wellness routines. Yet, what truly distinguishes premium-grade matcha from ordinary ones is its origin, cultivation process, and quality of leaves.

The Wide Range of Matcha
In Malaysia, the popularity of the best matcha powder Malaysia searches for continues to grow, reflecting how more people are discovering its health benefits and refined taste. However, “matcha” isn’t a single category — it comes in various grades and profiles, each suited to different uses.
At one end of the spectrum lies ceremonial-grade matcha, prized for its smoothness and delicate umami, best enjoyed simply whisked with water. On the other end, culinary-grade matcha offers a stronger flavour ideal for baking, smoothies, and, of course, lattes. Between these grades, you’ll find specialised options sourced through Japanese matcha wholesale suppliers, often used by cafés and restaurants to maintain consistent quality at scale.

Each Matcha Has Its Own Unique Taste and Roasting Method
The beauty of matcha lies in its diversity. The taste and aroma depend heavily on the tea cultivar, soil, climate, and even shading duration before harvest. Some matcha powders produce a naturally sweet, mellow taste, while others lean towards earthy or grassy notes.
During production, the leaves are steamed, dried, and stone-ground into an ultra-fine powder. Some varieties are lightly roasted to enhance depth and reduce bitterness — giving each type its unique character. The roasting technique, combined with careful blending, determines whether your matcha will yield a vibrant green latte or a dull, yellowish drink.
Which Is the Best Matcha for Latte?
When choosing the premium matcha powder for lattes, balance is key. A latte requires a matcha that retains its colour and aroma after being combined with milk, without losing its distinct tea flavour. The ideal matcha should be smooth enough to whisk easily, fragrant enough to stand out, and vivid enough to maintain that signature green colour even after heating.
After countless tastings and comparisons, we’ve found that the most consistent and flavourful option is Kimidori Matcha — a well-balanced Japanese matcha that excels in both quality and taste.
Criteria to Determine the Best Matcha for Latte

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Colour Retention After Heating
When hot milk is added, lower-grade matcha tends to oxidise, turning brownish. A superior latte matcha retains its vibrant green even under heat, giving your drink an inviting, café-quality appearance. -
Fresh Aroma
The fragrance should be grassy, nutty, and slightly sweet — never dull or fishy. A fresh aroma indicates that the matcha was properly shaded, freshly milled, and well-stored. -
Fine Texture
Quality matcha has a silky, talc-like consistency. This ensures it dissolves smoothly without clumps, creating a creamy and even texture in your latte. -
Flavourful Yet Balanced Taste
The best latte matcha carries umami richness with a gentle sweetness that pairs harmoniously with milk. It shouldn’t be overly bitter — instead, it should deliver a deep, lingering satisfaction.
Our Choice: Kimidori Matcha
We proudly recommend Kimidori Matcha for anyone who wants to experience the perfect matcha latte at home. This variety stands out for its bright green colour, fine texture, and refined taste profile — balancing umami and creaminess effortlessly. It’s the kind of matcha that doesn’t just blend well; it elevates your drink entirely.
Whether you’re a café owner looking for consistency or a home brewer seeking that authentic Japanese experience, Kimidori Matcha is a reliable choice that never disappoints.

Make the Best Latte Matcha Yourself
Ready to craft the ultimate cup of matcha latte? You can order Kimidori Matcha directly from us and enjoy the same premium quality trusted by local cafés and enthusiasts across Malaysia.
Why Choose HojichaYa
At HojichaYa, we’re passionate about bringing authentic Japanese teas and premium matcha powders to Malaysia. As an artisanal Japanese tea supplier, we source directly from small, family-run farms and factories across Japan. Every product we offer is sustainably cultivated and carefully curated to ensure freshness and authenticity.
We are also a registered member of the Global Japanese Tea Association, reflecting our dedication to preserving the integrity and tradition of Japanese tea culture. Moreover, we offer free shipping within West Malaysia for purchases of RM100 or more — making it easier for you to enjoy premium teas without compromise.
From vibrant matcha to aromatic roasted teas, HojichaYa is where quality meets tradition. So, if you’re looking for the finest Japanese tea experience, let us bring Japan’s best flavours right to your cup.
